I’m the son of a land surveyor.
When I was growing up, my father was a professional cartographer and land surveyor. I would often help him survey. Together, we’d go out into uncharted lands, explore, measure and map.
I always found it gratifying to complete a survey project and deliver a sense of order and direction to a client. What had once been an unmapped 100-acre parcel of wild wood now made sense. The property corners were clearly marked, the boundaries known and important landmarks identified – always with great precision! Our data would provide guidance and the necessary information for other’s to make informed decisions.
Why am I talking about surveying and how does this relate to your retirement? Well, I actually see many parallels in what we do for people at Hunt Country Wealth Management. We also help people map out their futures. We provide them with information so they can make important financial decisions with confidence.
We create order and help them make sense of uncertainty. We share our extensive financial knowledge and leverage our experience to get them where they want to go. We help them avoid pitfalls and dangers along the way. The average Financial Advisor doesn’t see the adventure in helping people achieve their financial futures. But we see your future like that precise and expertly-curated map my dad helped to create.
As a certified Behavioral Financial Advisor™, I recognize that successful investing isn’t just about following traditional financial principles. It involves managing the hardwired intricacies of the human brain. Humans are not computers, and we sometimes act outside of our best interest and make knee-jerk reactions based on emotional responses (including fear, greed, FOMO, bias). The average person underperforms the S&P 500 or Barclays Bond Index over any given time frame – not because of poor investment selections, but because of poor investment decisions. Our behavioral coaching is designed to help you enhance your thinking and decipher real threats to your long-term plan from flash-in-the-pan news stories and tabloid-selling headlines.
You don’t wander around and find yourself at the top of Mount Everest.
Preparation is key to a successful journey. The world’s most notable explorers have all taught us something about planning.
Momentous journeys (Think: Apollo 11’s 1969 Moon Landing!) inspired us all to put in the hard work. Notorious disasters have shown us the grave risks posed by faulty preparation and poor leadership. The journey into retirement is no different. Having a plan, knowing what to expect and being prepared for the things you can’t control play an important role in your success.
It’s not just about what you need. What you want matters.
Fearing the unknown may cause people to think with a scarcity mindset. Fear creates an impulse to seek security and to play it small. It may lead to making poor decisions. We believe enjoying life in retirement is just as important as providing for the essentials.
Don’t be afraid to live a big life (whatever that means to you). With our financial plan behind you, there is no need to make rationalizations or excuses for settling. Life is an adventure.
Go and live it!
“Wealth is the ability to fully experience life.”
– Henry David Thoreau
Let’s help you navigate the road ahead…
We believe retirement should free you. It all starts with a plan.
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Media Bio, Chris Merchant CFP®
Chris Merchant is a financial professional specializing in advanced planning strategies for Retirement Income. He is the bestselling author of On Investing Well: The Elements of Good Investing Well and President of Hunt Country Wealth Management. Chris is a CERTIFIED FINANCIAL PLANNER™ and Behavioral Financial Advisor™.
Through his work with hundreds of clients preparing for their journey into retirement, he developed The Prepared Retiree Method™, The Sovereign Series™ Retirement Plan and the Investment Management philosophy and framework Guided Investing™.